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Yearbooks: IBA 1981 The Yearbook Archive

 

Television & Radio 1981, on sale at £2.90, unusually had a set of famous faces on the back cover as well as the front.

On the front cover, pictured above, are (clockwise from bottom left) Alan Whicker (Whicker's World), Hywel Bennett (star of Thames sitcom, Shelley), Denis Norden (host of It'll Be Alright On The Night 2 and Looks Familiar), Lorraine Chase (from ATV sitcom The Other 'Arf), Kenny Everett (The Kenny Everett Video Show), Pat Phoenix (Elsie Tanner in Coronation Street), football commentator Brian Moore and Elaine Stritch (Nobody's Perfect).

Hidden around the back are: Bamber Gascoigne (host of Granada's University Challenge), ITN's Alastair Burnett, Arthur Lowe (starring in LWT sitcom Bless Me, Father), Noele Gordon (Crossroads), Jon Pertwee (as Worzel Gummidge), Bob Holness (LBC), Dr Magnus Pyke (Yorkshire's Don't Just Sit There! the successor to Don't Ask Me) and Melvyn Bragg (The South Bank Show).

The cover carries the sub-title, Focus on Broadcasting, and among features inside were:

  • Focus On A Crisis - a two-page article on ITN's coverage of the Iranian Embassy siege. It was May 5th, 1980, a Bank Holiday Monday and just after Coronation Street, the schedule was interrupted by a newsflash. Running to 41 minutes, we are informed that this was the longest newsflash in British television history. Over eleven million viewers watched the dramatic climax to siege when delayed pictures of an SAS attack were shown, making this the only newsflash to reach the TV Top 20.
  • Focus On The Channel Islands was about ITV's smallest station, Channel Television. The article ends with the statement: "In the eighteen years since Channel started broadcasting not a single day has passed in which the company has failed to provide a service for its viewers." Which is another way of saying that when the rest of ITV went on strike in 1979, Channel kept going.
  • Focus On ORACLE introduced us to ORACLE teletext with two pages of screen grabs. The service, provided by ITV with editorial teams at LWT and ITN, was available daily from about 9.30am until closedown (although it wasn't updated after 11.30pm). At the time it was in use in around 100,000 homes. "Remember ORACLE is a service not just a scientific, computer-based marvel. It has been said that by using ORACLE you and your family will learn to live with, and love, computers! ORACLE is indeed the nicest way of coming to grips with the computer-age."

The early Eighties would bring dramatic changes to Independent Broadcasting and this was acknowledged in the text. With the current ITV contracts running out at the end of 1981, the IBA had announced that from 1982 the Midlands and the South of England would become dual regions - similar to the existing Wales and West region - served by a single company but with a different service for each part of the franchise area. In London, the Friday handover from Thames to LWT would be brought forward from 7pm to 5.15pm. The Authority was also responsible for the setting up of a brand new commercial station due to begin in the autumn of 1982, referred to then as the Fourth Channel. Finally, it was considering eight applications from those interested in providing a "possible breakfast-time television service on a national basis".

The ITV franchise decisions would be made on 28th December 1980, too late for inclusion in this yearbook, which was published in November.

ANDREW WISEMAN
Text © Andrew Wiseman

 

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