Transdiffusion Broadcasting System
Electromusications from Transdiffusion

Ident - Contemporary

Current television branding

Seeing U

Colm O’Rourke assesses the renaissance of in-vision continuity on UTV

The Corporation at Christmas - BBC2

BBC2 Christmas Idents, 2002 - Present

Three's just a crowd

Three’s New Look

The Corporation at Christmas - BBC1

BBC1 Christmas Idents, 2002 - Present

The Corporation at Christmas - Intro

BBC TV Christmas Idents, 2002 - Present

We interrupt this programme...

In-Programme Pointers are here to stay.

Completing the circle

BBC One - from globes to dancers to circles

Too Much Choice

Annoying ways of getting your attention

Compromising the brand

Bad branding or bad programmes?

All new nonsense

The habit of slapping “ALL NEW” on everything

Ringing the changes

Don’t blame the agency

All or nothing

The BBC3 logo that comes and goes

Identity crisis

At Independent Television

Two Little, two late

A relaunch for BBC-2

Brandwise

Modernity vs those things that have always been done

The generic chainsaw

ITV’s bulk presentation is bad for you

Square Dancing

A negative view of the new look BBC One

Everybody Dance Now

A positive view of BBC One’s globe replacement

Good DOG, bad DOG

Good on-screen bugs

E4 emperor

The best in modern presentation?

Five fallen

The new ‘five’ is awful, apparently

New dogs, old tricks

Finding old habits die hard. Good.

Moving the Furniture

Slap an on-screen logo on and all will be alright.

Coming Next

The art of promotion

Last Days

An insiders view of the end of LWT

Making your mind up

The choice for UTV - ITV1 or not?

It's time the tale were told

How two Transdiffusion contributors made LWT’s last day

An LWT Diary

Getting up early for the last day of LWT

A new start

An independent view of LWT’s last day

New Ways And Means

When is ‘all new’ not exactly all new?

Branding Sacred Cows

How ITV1 was always going to be an error

The anti-globes

Can dancing be as good as the whole world?

Studio 3

UTV in-vision

Ideal presentation

The best of presentation techniques

Ultimate Branding

The best of television presentation

Year zero

Every new ITV company has reinvented the wheel

Fourth estate

A channel that has chosen subtle branding

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