Two alternatives
Keating: BBC2 has grown old
It's interesting to compare Roly Keating's comments with Stuart Murphy's previous comment relating to the fact that Channel 4 has had more time to hone its skills at attracting a 'young' (18-30) audience compared with BBC Three, whereas of course BBC Two appears to have an 'old audience' problem that will require more than just a new set of programmes to successfully solve.
BBC Two has suffered recently at the hands of BBC Three; not in a direct competitive sense but the fact that various resources (especially comedy) have been diverted to BBC Three in an attempt to give the fledgling channel a much-needed boost, though there have now been attempts made recently to resolve this problem.
What BBC Two arguably now needs - apart from more programmes aimed at a younger audience - is a modern equivalent of the trendsetting DEF II strand that aims to be trendy and intelligent as opposed to moronic and cliched like the vast majority of today's youth programming which usually employs substandard presenters linking together cheaply produced features.
BBC Three on the other hand needs a more consistent range of quality programmes (not just endless repeats) that appeal to a 'young' audience together with a smarter attitude and the ability to see that not all of its target audience are fashion victims or wish to seek instant gratification from a 'soundbite' culture.
