Ratings Review: BARB Week Ending 20th November 2005


In this Ratings Review segment, I will highlight the worst performers according to BARB's publicly available ratings, in this case, ranked according to their performance on the Weekly Reach ratings.

1. London TV - 41,000
2. Wine TV - 44,000
3. MUTV - 49,000
4. Poker Zone - 68,000
5. Sky Travel Shop - 70,000
6. Majestic TV - 76,000
7. Film Four +1 - 78,000
8. Teletext Holidays - 102,000
9. Rapture - 129,000
10.The Poker Channel - 144,000

Whilst it is no surprise to see channels like London TV , Wine TV and Majestic TV in this chart, it is a big surprise to find Film Four +1 here, and the other two Film Four channels just outside this "bottom" 10, if you like. It would seem to suggest that the channels are perhaps not so well supported in terms of subscriber numbers. Back in 1998, they were reported as having over 100,000 subscribers, on their way to their target of 150,000. Now, that was about 7 years ago. It seems unblikely they have gained many more subscribers than their target, but I am unable to find any more recent releases of Subscriber numbers.

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