Digital Spy: Sky 'tries to keep' ITV3 off Freeview
Whatever you think of the tactics of BSkyB, this move may actually be doing Freeview viewers a favour. Of course it depends on the exact content of ITV3, but given the recent track record of ITV (just look at ITV2, then turn away quickly...) a mindless shopping channel flogging 'shiny trinkets' (ahem) may actually be more preferable. Allegedly.
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